Monday, June 15, 2020
3 Ways Social Media Has Changed The Way We Hire
3 Ways Social Media Has Changed The Way We Hire Facebook2TweetLinkedInPinEmailShares2 Its hard to imagine a time without social media. A time where people communicated the old fashioned way. Instead of updating their social media profiles, people would pick up the phone or interact face to face with those they wanted to speak to. Now, social media has influences everywhere and can affect all aspects of life. Including how we hire and recruit for new job roles. Job advertisements Now more than ever are candidates searching for their next job on social media. According to Glassdoor, 79% of job seekers use social media within their job search. Through using platforms such as LinkedIn, Twitter or Facebook, candidates can look for their next opportunity away from the traditional job search methods. Making it crucial for companies to utilise their social media profiles and expand their recruitment strategy. To ensure maximum vacancy visibility. Social media screening A candidates online presence can affect their job chances. Whilst some have argued this is unfair and an inaccurate portrayal of their professional self, employers may still choose to screen candidates via this method. This is because it provides them with a greater understanding of the candidates personality without ever having to meet them. In addition to this, social media can be used to screen passive candidates through platforms such as, LinkedIn. Recruiters can learn a potential candidates employment history, education, skills and experience in just a few clicks without ever having to read their CV! Candidates and employer match Candidates are becoming more selective with the company they want to work for. Company culture has grown in importance for many candidates and it is quickly becoming an influential factor for job seekers seeking a new position. To gain an understanding of a potential employers company culture, job seekers use social media to gain a sneak peek. If a company updates their feeds with an insight into what its like to work there, it creates the possibility of attracting these potential candidates. Social media offers transparency to companies, to which they can use to project their work environment for prospective new recruits. Want more recruitment and hiring advice? Find it here
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